Slow or Not

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Slow or Not

In a century of immediacy where the "all-ephemeral" is the rule supreme, a new trend appear, the concept of Slowness. Start in 1986, by Carlo Petrini with the organization of Slow Food, the movement grow up with passion and ambition, it spread in the field of urbanism (with the Citta Slow), architecture, design, fashion design…

Here, I try to open minds about the question of Slowness.
(escuse my English, I'm trying to improve it.)

Harmonie Henrio — Indoor Architect and Object Design student in Paris —
Here's my creative universe.

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  • SLOW During the Milan Design Week 2004, the conceptual Dutch design company “Droog Design”  offered to taste the Slow spirit. This experience was named “Go Slow” and will be exported for various occasions in Rotterdam, London et Tokyo. Designers presented a restoration service voluntarily slow by the cultural aspects of wining and dining with honest food, traditional products, small-scale producers en regional specialities as demanding by Carlo Petrini (cf “About”). A “Senior waiter” concept was implemented for a slow but careful service made by old people. A way for designers to denounce the actually youthism (cult of youth) lead by society. It’s promoted inter-generational solidarity and agree with waiting time. Special attention was gave on relaxation : the scene took place in a immaculate atmosphere, massage was given by the waiter, lunch was served on trays under which a pillow allowed to fix all of it comfortably on knees, dry footpath of peddles was offered… This experience introduced the aspiration of Slowness movement : act Slow suggest to reconsider the speeding of life and the quest of productivism due to our industrial society. It’s living in a human and ecological way. It’s being more respectful of present and future generation and local culture. Droog Design

    SLOW

    During the Milan Design Week 2004, the conceptual Dutch design company “Droog Design”  offered to taste the Slow spirit. This experience was named “Go Slow” and will be exported for various occasions in Rotterdam, London et Tokyo.

    Designers presented a restoration service voluntarily slow by the cultural aspects of wining and dining with honest food, traditional products, small-scale producers en regional specialities as demanding by Carlo Petrini (cf “About”).

    A “Senior waiter” concept was implemented for a slow but careful service made by old people. A way for designers to denounce the actually youthism (cult of youth) lead by society. It’s promoted inter-generational solidarity and agree with waiting time.

    Special attention was gave on relaxation : the scene took place in a immaculate atmosphere, massage was given by the waiter, lunch was served on trays under which a pillow allowed to fix all of it comfortably on knees, dry footpath of peddles was offered…

    This experience introduced the aspiration of Slowness movement : act Slow suggest to reconsider the speeding of life and the quest of productivism due to our industrial society. It’s living in a human and ecological way. It’s being more respectful of present and future generation and local culture.

    Droog Design

    Posted on November 26, 2010 ()

    Source: droog.com

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